Where have you been for the last 15 years?
> Unstereotype Alliance is a coalition of companies in the advertising industry that focuses on reducing stereotypes in advertisements and enhancing gender equality in advertisement staff. It has national chapters in Brazil, Japan, South Africa, Turkey, the United Arab Emirates and the United Kingdom.
> Unstereotype Alliance was founded in June 2017, led by UN Women and Unilever with other multinational companies. Its initial sponsors included P&G, AT&T, Johnson & Johnson and Unilever. It was preceded by the "#Unstereotype" campaign started by Unilever.
As Members of the Unstereotype Alliance, to realise our common vision, we commit to create unstereotyped branded content by:
* Depicting people as empowered actors
* Refraining from objectifying people
* Portraying progressive and multi-dimensional personalities
We aim to foster an unstereotyped culture, through:
* Driving gender balance in senior leadership and creative roles
* Directly addressing unconscious bias, diversity and inclusion through training as a standard across the industry
* Challenging each other as advertisers and advertising agencies to deliver the best unstereotyped marketing content
* And we pledge to hold ourselves accountable by setting clear goals and measuring change annually
[Link](https://www.unstereotypealliance.org/en/about)
> Unstereotype Alliance is a coalition of companies in the advertising industry that focuses on reducing stereotypes in advertisements and enhancing gender equality in advertisement staff. It has national chapters in Brazil, Japan, South Africa, Turkey, the United Arab Emirates and the United Kingdom.
> Unstereotype Alliance was founded in June 2017, led by UN Women and Unilever with other multinational companies. Its initial sponsors included P&G, AT&T, Johnson & Johnson and Unilever. It was preceded by the "#Unstereotype" campaign started by Unilever.
As Members of the Unstereotype Alliance, to realise our common vision, we commit to create unstereotyped branded content by:
* Depicting people as empowered actors
* Refraining from objectifying people
* Portraying progressive and multi-dimensional personalities
We aim to foster an unstereotyped culture, through:
* Driving gender balance in senior leadership and creative roles
* Directly addressing unconscious bias, diversity and inclusion through training as a standard across the industry
* Challenging each other as advertisers and advertising agencies to deliver the best unstereotyped marketing content
* And we pledge to hold ourselves accountable by setting clear goals and measuring change annually
[Link](https://www.unstereotypealliance.org/en/about)
* [Even Redditors Find Forced TV Diversity Weird](https://www.youtube.com/watch?v=Pl5GJQE4lCk)
* [27 commercials of 2015 promoting race mixing](https://youtu.be/joJb3ebHY9k)
* [WOKE "White Guilt" Ads](https://www.youtube.com/watch?v=lD2DcRWC1Qc)
* [The Media is Institutionally Racist Against White People](https://youtu.be/i7FQiMr_GW0)
* [43 Anti-White Commercials](https://www.youtube.com/watch?v=hvNNtBmA3SQ)
* [Gemini Black-washing History](https://www.youtube.com/watch?v=54DQGQ1qo14)
* [The Truth About the KAREN Movie](https://youtu.be/m8y_QzvQTa0)