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It's a very common tactic for them to try to frame anything vaguely right wing or simply religious as if it's some cultish conspiracy to manipulate and take advantage of people.

"They use these diabolical tricks such as saying they care about you, using obviously true facts as the basis for their positions, and sharing their positive personal experiences. Next thing you know, they have you joining communities and building bonds with others who have discovered the same solutions to the void modern society has left within them...And that's why Christian campus ministries are exactly like the KGB."