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A big part of it was that the Civil War had just ended 30 years prior, and there was still a strong lingering resentment between North and South. The Spanish-American war helped "unify" the nation by presenting an exterior "boogieman" to rally everyone together; hence soldiers from North and South were fighting together for the first time as a unified army. There were even units for negro soldiers. Everyone was supposed to feel involved, even the women, and they were all fighting as "United Americans."

The other side of the war, which thankfully failed, was America's desire to steal Cuba and then Jamaica. It was part of the growing sentiment/ doctrine of Manifest Destiny. America failed to take Cuba, but it soon reorganized (with Roosevelt leading much of the charge) to conquer the American West. Overall, however, the goal of this whole PsyOp was to force the nation to "get over" the Civil War and come together as one people, at least politically, and expand West.

... and it was all kicked off on a false flag lie!