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There is this notion, popularized by the alt-right movement, that we will meme our ideas into existence and then, somehow, our new supporters will coalesce into a new version of the Nazi party. When the inevitable collapse hits, these people think that their group will sieze power. In short, they believe that history will repeat itself and give us a second chance. This idea is flawed for a few reasons, and i will list them out below.
  
1)The first issue is that of the power structure that we operate under. In the 1930's there were still many reactionary elements present in European governments, and there were even some working monarchies in place. The elites were willing to turn a blind eye to the fascists because they saw them as an antidote to the far left insurgents. Nowadays, our elites share many views with those far left insurgents. The elites do not want you to succeed. The elites have set up whole agencies that are tasked with stopping any sort of centralized movementarians. We have seen the effects of such a strategy clearly in the generation identity movement. The movement was doing very well, their numbers were swelling, but then their symbols were banned from public, their members were harrased, and most importantly, they were kicked off of social media.
  
2)In line with #1, the social media companies, which are property of the elites, are vital to the alt-right strategy. On social media platforms, you can find masses of normies in a situation that is perfect for propaganda. What a perfect place to send your memes(propanda) and change the minds of the normies, right? Well, the elites are also very well aware of this, and for this reason, they will do all that they can to deplatform you. They will call your memes hate speech. they will ban your accounts. they will destroy your communities. Your whole campaign will fizzle away, and in its place, the social media platform will be tweaked to showcase left wing propaganda. Also, since you were mostly posting memes, people dont have any substantial beliefs, so they will jump to the different thing for many different reasons(normies tend to have ephemeral views in this regard). Now they are forced to try and meme on alt-media, which sadly has a much smaller audience. Now, i do think that social media has its place in spreading right wing propaganda, but the alt-right went about this in the most inefficient way possible.
  
  
  
3)How do people go from snickering at memes online to actually organizing? Afterall, power = organization + money. We need some way to jump the bridge, and i saw no suggested solutions.
  
4)I think that the biggest argument against this strategy is the fact that it failed right before our eyes. We saw this rise from gamergate to its gradual decline after the election of trump. Now, its effectively dead
  
We need something that will actually get us serious people, who are organized and provide a viable alternative during the convergence of catastrophes. You can already see the solution, and it is largely the parallel society and decentralized resistance. These are proven techniques that have worked in countries like Poland, Palestine, Israel, America, the SA, South Africa, and the list goes on
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2 years ago 2 points (+2 / -0 ) Edited 2022-03-09 13:50:07
By alt right, i was referring to the whole movement started by richard spencer and gamergate, but yeah, its not the best term ill admit. Either way, this is the general half-baked strategy i saw, and still floating around a lot of these circles.
      
I was arguing against the idea of using memes, basing your whole movement on it, straight natsoc content(too strong for normies) and edgy content to wake up normies. Much of the redpills you see circulating on social media are not stamped out because they are so dynamic and they dont trigger any hate speech detectors. Like i said before, we should not give up on social media, but we should have a nuanced approach with some humor thrown in.
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